ACA Updates Their Brand
Written by Editor   
Wednesday, September 13, 2017 11:58 AM

The American Chiropractic Association (ACA) has announced that they are moving in a whole new direction.  "We took a hard look at the often unhealthy ways we’ve related to each other and to the larger world of healthcare. Then we realized it was time to change our way of thinking, working and getting along. So, starting today, ACA is moving in a healthier direction."

"The world is changing quickly, says the ACA, "And we need to change with it."

Part of this change includes the following statements:

  • We will accept the most principled and dedicated DCs
  • We will expect every member to sign our new Pledge of Professional Values
  • We will meet patients where they are in their treatment
  • We will be more collaborative with other healthcare professionals 
  • We will insist on evidence-based practices 
  • We will abide by our newly-adopted treatment guidelines so patients will know that working with an ACA chiropractor guarantees the highest level of care
  • We will make the ACA logo the symbol of only the finest chiropractic care available

The ACA's website now includes the phrase "ACA Today.  Not the same as yesterday."

If you want to be part of the movement that will transform our profession, join us. Or, if you’re already a member, recommit yourself to the important work that needs to be done.

With your help, ACA will represent a standard that’s simply “Hands Down Better